Macho Beauty
Change is good, even when you're a 30-year-old line of styling products. Aveda's new line for men, called Pure-formance has a shampoo, conditioner, grooming clay, cream and pomades. Besides giving dependably perfect tousled results, the products will also be appreciated by the environmentally-conscious consumer. Aveda offsets 100 percent of its electrical usage with wind energy, and the packaging is recycled.
July 16, 2007
