We always, always said we'd be the kind of mom who makes her own baby food from scratch. But then reality set in. So thank goodness for British import Ella's Kitchen, debuting stateside this fall. Their baby food is pure organic goodness containing nothin' but what's in the name: sweet potato, apple, pumpkin, blueberry. There are six combos to choose from, and the handy pouch packaging is a snap for moms on the go. $1 to $2,
Babies R Us.
12:00 AM,
October 05, 2009
Part of a new baby line by best-selling author Dr. Andrew Weil, the Tritan drinking cup is BPA-free and specially designed to reduce colic and gas troubles. Five cool color combinations set it apart from the sippy-cup pack. $10,
WeilBaby.

12:00 AM,
September 29, 2009
How do you maintain the cozy predictability of a naptime routine once your little
guy scampers off to preschool? By arming him with a sweet pillow-and-blanket
set to call his very own. And it fits in a sack he can throw on his back, just like
the big kids. $32,
The Piggy Story.

12:00 AM,
September 28, 2009
$3,
9SpotMonk
12:00 AM,
August 26, 2009
This useful little ducky, with a real-time clock and programmable countdown timer, will hold fast to any nonporous surface and help the whole family save water. $16,
Zwello.
12:00 AM,
August 14, 2009
gDiapers consist of a washable cotton cover and a removable biodegradable liner, creating a virtuous eco-friendly diaper without the hassle of using (and cleaning!) cloth. Even better, the brand just released a line of cute new designs with ruffles, stripes, and pretty little patterns. Diaper duty never looked so good. $19,
gDiapers.
12:00 AM,
August 06, 2009
This genius little lunch box contains individually sealing compartments so that you can feel good about skipping the plastic baggies and other disposable packaging (and your little guy's sandwich won't taste like his banana). Plus, it comes with a drink bottle and three sticker sheets so they can have a ball decorating and personalizing.
$30,
Goodbyn.
12:00 AM,
July 17, 2009
NexCare has teamed up with America's Blood Centers to distribute these limited-edition bandages to celebrate the heroes saving lives by giving blood. Sign up to receive your sample today, donate blood, and spread the word!
NexCareGive.
12:00 AM,
July 16, 2009
UV Skinz sunprotective swim shirts carry a UPF (ultraviolet protective factor) rating of 50+, which blocks out over 98 percent of the sun's harmful rays, protecting your children's delicate skin from damage. Even better, the designs are cool enough to rule out any arguments before beach time. $31, UV Skinz.
12:00 AM,
July 02, 2009
If you're like us, figuring out exactly which vitamins and supplements you need can seem like a hassle, but Vitamins on Demand has made it pretty darn simple. You can choose a prepared pack or customize your own depending on your needs. So now you have no excuse. $20, Vitamins On Demand.
12:00 AM,
June 30, 2009