Not your ordinary flaw fixer, this formula can be customized at the counter with lifting, firming, and wrinkle-minimizing ingredients. The degree of coverage (from sheer to full) can also be personalized.

$32, Prescriptives for store locations

Even overscheduled types can pencil in a skin-care regimen for a seven-day stretch. Think of these daily-use vials of anti-aging serum as pint-size oxygen tanks, moisturizing and shielding your face against O₂-depleting pollution and stress with wheat protein, peptides, and hyaluronic acid.

$325 for a week's supply, Neiman Marcus

Equipped with click-on LED lights, this new lippy is handy when you're rummaging in your bag for your keys. Despite louche monikers like Groupie and Rehab, the line's pink, brown, and berry hues, including Insider (shown), are perfectly day-friendly.

$25, Liparazzi

This black case holds five brush heads, all of which fit on one handle. Pack one, or bring the whole set when you need an all-purpose kit.

$45, Paula Dorf

A germophobe's dream, these tiny clear glosses are individually sealed to keep bacteria out.

$38 for eight, Neiman Marcus

No matter which day you blow out the candles, you'll want to nab one of these prettily packaged birthstone-inspired scents. Moonstone (shown) features gardenia on an earthy base of amber, vanilla, and musk.

$45, Sage Jewelry

Perfect for parties, this press-on lacquer lets you skip the drying time and head right out the door. Just choose the right size for each nail, smooth it on, and use the tip of your thumbnail to lop off any extra. Available in 16 shades, including Reddy to Go (shown).

$8 for the set, Avon

The highlighter Moon Beam (shown) is just one of many sparklers in this gold-and pink-toned "mini iridescence kit." It also contains High Beam, a tube of Her Glossiness, and two shimmering shadows.

$28, Benefit